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Data from the commercial register now available free of charge

08/05/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

On August 1, 2022, the German government implemented a European directive for better information exchange within the EU by bringing the Digitization Directive into force.

While it is in principle now possible for users of the common register portal to access data such as new registrations, notifications of changes and notifications of deletion free of charge and without registration, a closer look still reveals decisive disadvantages:

For one thing, the display of hits or search results per search query is limited to 100 results.

To locate, for example, all agencies or associations in a region or in a state, you would therefore have to make several search requests.

On the other hand, the number of search results per page is only 10 entries, which additionally means en extra effort when browsing or downloading documents. Also, no contact information can be added, nor is data such as web pages/URLs or email addresses included.

Our conclusion: in order to specifically retrieve individual commercial register excerpts, the aforementioned amendment represents good progress.

For address or direct marketing and lettershops, proprietary databases such as our Company Database 2022 continue to remain highly relevant due to the much wider range of functions. Due to the absence of the limitations described above, working with our system will save you valuable time and therefore money.

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Start your own business while studying - The best business ideas for students & graduates

08/03/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

1. Web design and development:

Students and graduates can use their web design and development skills to start their own businesses. They can develop and design websites for businesses, offer software and app development, and provide web hosting services.

2. Graphic design:

Graphic design is another area where students and graduates can use their skills. They can offer everything from logo design and branding to creating flyers and ads.

3. Online tutoring:

Students and graduates can use their knowledge and skills to tutor online. They can offer tutorials to high school, college students or adults to help them become better at specific subjects.

4. social media marketing:

Students and graduates can use their social media marketing skills to help businesses market their products and services. They can create and manage campaigns across various social media platforms to increase reach and engagement for the brand.

5. Online consulting:

Students and graduates can use their knowledge and skills to help businesses develop strategies and solutions. For example, they can advise their clients on developing marketing strategies, business strategies, financial strategies, and more.

6. Content creation:

Students and graduates can use their content creation skills to help businesses create content. For example, they can create blog posts, articles, videos, images, and other content that is relevant to the brand.

7. Online commerce:

Students and graduates can use their online commerce skills to start their own business. They can sell products on their own website or marketplace such as Amazon to make a profit.

8. Consulting for start-ups:

Students and graduates can use their knowledge and skills to help start-ups develop and implement business ideas. They can advise start-ups on creating business models, marketing strategies and more.

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Founding successfully with little start-up capital

08/03/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

It is possible to start a business with little start-up capital, but it requires good planning, a clear vision and hard work. It is important to first be clear about the company's goal and the nature of the business, because a business plan can then be created on this basis. A business plan should include a detailed financial concept and a detailed cost analysis. You also need to consider what kind of financing you are looking for and how to get it.

As a rule, it is not possible to start a business with only equity capital. One must be able to get loans to get the startup capital needed. There are several ways to raise the money you need. For example, business angels, banks or investors can make an investment in the company. One can also take advantage of government funding programs or turn to crowdfunding platforms.

It is also possible to start a business with little seed capital by doing some of the required work yourself. This includes, for example, creating marketing materials, building websites and apps, or developing products. In addition, you can also try to attract customers by joining different networks and advertising. This can help save costs and build a customer base.

When starting a business with little startup capital, it is important to focus on the goals and success of the business. One must develop a clear strategy and have a plan on how to achieve the goals. Also, one should try to build a suitable network and establish contacts with potential customers and investors.

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How to make yourself independent of expensive search engine advertising

08/01/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

Every online store or provider on the Internet who places online advertising knows the problem: search engine click prices can be so high that they cause even the most conservative business plan to collapse. Customers must be found, but from where? A multitude of competitors join you in bidding on the few search engine advertising slots and vie for the attention of potential customers.

For companies in the B2B sector, the situation is aggravated by the fact that you are usually competing in your niche with larger providers with five-, six-, or seven-figure marketing budgets, even nationally or even internationally, and, that the number of search queries is far lower than in B2C, i.e. end-customer business. It is not uncommon for there to be only a few dozen search queries per day to which suitable search engine advertising could be played out at all. Adblockers further reduce this number. The consequence of this scarce demand: high click prices, not infrequently over 3 or 4 euros, to even get a few visitors daily to the - expensively created - website.

The problem: Even with a four- or five-figure marketing budget, you won't get significantly more leads because there simply aren't enough search queries. For keywords that are searched for relatively infrequently and for which you are competing with many competitors, and with a given conversion rate of a few percent (in the best case scenario), you will thus not be able to scale your sales, the number of customers and thus your business.

The alternative? Direct marketing as well as content marketing! We have developed solutions for both alternatives: Our 2022 Company Database for B2B marketing addresses, our Lettershop service, and our Content Creation Tools.

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How to become a part-time self-employed sidepreneur in Germany

07/29/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

Many, especially young people, are nowadays playing with the idea of becoming self-employed in addition to their own job and building up their own second leg after work - often with the aim of earning their living independently on a full-time basis in the future and achieving financial freedom in the not-too-distant future.

Even against the backdrop of constantly rising prices such as rents and energy costs and a high inflation rate, this is not a bad idea. Moreover, it has never been easier to initially build up a side income online via the Internet and with little start-up capital, and bit by bit a four to five-figure monthly cash flow.

This is made possible not only by consulting services, which you can offer your customers as an expert in the respective market niche, but also by selling or promoting your own or other people's digital products such as online courses, manuals or ebooks.

Such margins are often significantly higher than for physical products due to lower manufacturing costs. Since there are no rents for warehouse space or offices, there is more money left over from sales for marketing and thus scaling the business model.

We have been running our own websites, affiliate & online portals for over 20 years, since 2000, and have the expertise to identify and build data-driven successful business models.

If you too want to build a second leg on the Internet, position yourself as an expert in your niche or launch your own affiliate program, contact us today. Our databases will help you identify the right niche for you, keep track of your competitors, and establish contacts with media and press representatives for greater media visibility.

You are interested in building a side income and distribute our products within our affiliate program? Here you will find all the information: https://www.fischer-data-science.com/en/partner/

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