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How do I become successful as a startup?

12/04/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

1. Define your goal: define what you want to achieve with your startup.

2. Find an innovative solution: Find an innovative solution to an existing problem.

3. Build a strong team: Include experts from different fields to help you make your startup a reality.

4. Create a solid business plan: create a solid business plan that includes your goals, strategies, and funding options.

5. Use social media: Use social media to spread the word about your startup and build a loyal fan community.

6. Focus on customers: Make it easy for your customers to use your products and services.

7. Invest in your brand: Invest in your brand to create a strong identity.

8. Use networks: use networks to learn and network.

9. Look for investors: look for investors to fund your startup.

10. Don't be too proud to seek help: Don't be too proud to seek help and support from experts.

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How do I become successful as a founder?

12/01/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

There is no single answer to the question of how to become a successful founder. However, there are some general guidelines that can help you.

1. Make your business visible. Invest in marketing by sending newsletters, being active on social media, covering your business in print and online media, attending trade shows and events, and expanding your network.

2. Develop a robust business model. Make sure you have a balance of costs and revenue. If you want your business to succeed in the long run, you need to have a solid financial knowledge.

3. Be an expert in your field. Get involved in the dialogue, share your knowledge and experience. This is a great way to make a name for yourself as a founder and build your brand.

4. Build the right team. A successful business is only as good as its employees. Invest in the right team to achieve success.

5. Be flexible. Successful founders are willing to change and adapt as the economy changes. Be willing to test new ideas and break new ground.

6. Achieve your goals. Set short- and long-term goals and work hard to achieve them. You can achieve big results by taking small steps.

Through hard work and a clear strategy, you can become successful as a founder. By following these tips, you can put your business on the path to success.

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Basic knowledge of PR & Public Relations - What you need to know

11/22/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

1. What is PR and public relations?

PR and public relations is a field of expertise that deals with the communication of a company, organization or person with its target audience. It includes the planning, development, implementation and control of communication activities designed to create a positive image, inform and influence the public.

2. What are the tasks and objectives of PR and public relations?

One of the main objectives of PR and public relations is to create a positive image and perception of the company, organization or person among its target audience. To achieve this, various communication activities are planned, executed and monitored to reach, inform and influence the target audience. These include press releases, social media activities, events, newsletters and trade shows.

3. What are the different types of PR and public relations?

There are different types of PR and public relations, which can vary depending on the purpose and target audience. The most common types include Corporate PR (corporate communications), Crisis PR (crisis communications), Product PR (product communications) and Public Affairs (public affairs).

4. What skills and knowledge are required for PR and public affairs?

To be successful in PR and public relations, it is important to have a good understanding of the different communication media and a strong sense of language, style and tone. There should also be knowledge of the target audience, the media landscape and the legal situation. It is also important to have a good understanding of project management and strategic thinking.

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How to acquire new B2B customers in 2023

11/21/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

1. Create a meaningful website that showcases your services and products in a way that is relevant to your target customers.

2. Use social media to build a strong presence and reach your target audience.

3. Create an email newsletter that showcases your services and products and provides interesting information to potential customers on a regular basis.

4. Invest in search engine optimization to improve your website in organic search results.

5. Use advertisements to promote your brand and offers.

6. Participate in trade shows and events to make contacts and strengthen your brand.

7. Create quality content to demonstrate your expertise and authority in the industry.

8. Reference your company in relevant industry directories.

9. Develop a network of partners and collaborating companies.

10. Use B2B platforms to interact directly with your target customers.

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How do you become an IT expert?

10/19/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

Becoming an IT expert requires extensive training, practical experience and continuous development of your skills. Here are the steps that can help you get on the path to becoming an IT expert:

Basic education in computer science or related fields:

Start with a solid foundation in computer science, information technology or a related field of study. A bachelor's degree is often recommended.

Broad understanding of IT fundamentals: Learn the basic principles of information technology, including hardware, software, networking and data management.

Programming and development: Acquire programming skills even if you do not want to become a developer. An understanding of programming can be beneficial in many IT fields.

Specialisation: Choose a specialisation within IT that matches your interests. Examples of specialisations include network administration, systems administration, database administration, cloud architecture, cybersecurity, software development or artificial intelligence.

Practical experience: Gain hands-on experience by working on projects, completing internships or working in IT positions to develop your skills.

Certifications: Consider obtaining industry-specific certifications to validate your expertise. There are many IT certifications that focus on different specialties.

Continuing education: Stay abreast of the latest technology developments by following current trends and technologies in IT. Attend trainings, seminars and conferences. Professional ethics and data protection:

Understand the ethical standards of the IT industry and the need for data protection. Comply with data protection guidelines and regulations.

Network: Network with other IT professionals, attend industry events, meetups and online communities to expand your knowledge and make professional connections.

Self-study: Set learning goals for yourself and study independently to deepen your skills and expertise.

Applications and career development: Apply for IT positions that match your specialisation and plan your career development to achieve your professional goals.

Crisis management and problem solving: Develop skills to identify and solve IT problems. Rapid response to disruptions and emergencies is often critical.

Project management: Learn the basics of project management to efficiently plan and execute major IT projects.

Global awareness: In a globally connected IT world, an understanding of international aspects of information technology is an advantage.

Remember that the IT industry is broad and offers many different specialisations. Your choice will depend on your interests and career goals. The willingness to continuously learn and the ability to adapt to new technologies are key skills to succeed in the IT industry and become an IT professional.

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