12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
A Distributor is a person or company that provides a product or service to another company in the market. Distributors can be involved in the sales process both directly and indirectly. They support the company in marketing and selling its products or services.
12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
A web application is an application delivered over the Internet that allows users to access content, features, and other online services through a web browser. It can consist of a single web page or multiple websites connected through a single user interface. Some examples of web applications are e-commerce websites, online banking websites, social networking websites, web-based email clients, calendar websites, and online accounting programs.
12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Influencer relations is a form of PR in which companies and brands spread their messages to a wider audience via influencers. Influencers are people who have a large number of followers on social media and a strong reputation in their respective niches. By including an influencer in a campaign, brands can promote their products and services in a unique way and reach a wider audience. Influencer relations can help attract more customers and increase customer engagement.
12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
A press office is a company that provides a link between companies and the media. It offers a wide range of services for companies, including the publication of press releases and the organization of press conferences. It can also help companies create press materials and disseminate information through media and social media.
12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
A press kit is a document that provides journalists and other media representatives with information about a company, person or product. It usually contains a summary of the company and its services, articles, photos, logos, contact information and other materials that help media representatives facilitate their coverage.