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Glossary / Lexicon

What journalists' associations are there in Austria?

09/07/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

In Austria, there are also various journalists' associations and organizations that represent the interests of journalists and provide support and networking opportunities. Here are some of the most important journalists' associations and organizations in Austria:

Austrian Journalists Club (ÖJC): The Austrian Journalists Club is one of the most prominent journalists' associations in Austria. It represents journalists from various media sectors, including print, broadcast and online. The ÖJC advocates for the interests of media professionals and provides support and resources to members.

Presseclub Concordia: The Presseclub Concordia is an influential institution in Austria and advocates for press freedom and freedom of expression. It promotes ethics in journalism and provides venues for events and discussions.

Verband der Zeitschriftenverlage Österreichs (VÖZ): The VÖZ represents the interests of magazine publishers and plays an important role in the Austrian media landscape. It provides information and resources for publishers and journalists.

Association of Austrian Online Media (VÖZ): This association represents online media companies in Austria and advocates for the interests of the digital media industry.

Verband Österreichischer Zeitungen (VÖZ): The VÖZ represents the interests of newspaper publishers and newspaper companies in Austria.

Gewerkschaft der Privatangestellten, Druck, Journalismus, Papier (GPA-djp): This union represents the interests of journalists and media employees and campaigns for better working conditions, fair pay and social security.

Union of Foreign Press in Austria (UNPA): The UNPA is an association of foreign journalists working in Austria. It provides support and networking opportunities for foreign correspondents and media representatives.

There are also regional journalists' associations and organizations in different parts of Austria that specialize in the interests of journalists in specific regions. Membership in one of these associations can provide journalists with access to training, resources and a network of colleagues to further their professional development. Choosing an association often depends on individual interests and the type of journalistic work.

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What is data automation?

09/07/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

Data automation refers to the process of automating tasks related to the management, processing and analysis of data. This automation can cover various aspects of data management and can be used in different industries and use cases. Here are some of the key aspects of data automation:

Data capture: Data automation can be used to automatically capture data from various sources. This can include, for example, automatically collecting data from sensors, IoT devices, social media, websites, emails, or databases.

Data automation: Data automation can be used to automatically collect data from a variety of sources.

Data cleansing: Automation can be used to prepare and cleanse data by, for example, replacing missing values, removing duplicates, or correcting inconsistent data.

Data integration: data automation makes it possible to merge and integrate data from different sources. This is especially important in organizations where data is stored in multiple departments and systems.

Data processing: automation can be used to process and transform data to prepare it for analysis or reporting. This can include applying calculations, filters, aggregations, and other operations to the data.

Data analytics: Automation can help perform data analytics by automatically applying algorithms and models to the data to identify patterns, trends, or insights.

Reporting and visualization: data automation can be used to automatically generate reports and dashboards that present key findings and insights from the data.

Decision support: in some cases, data automation can be used to make automated decisions or recommendations based on data. This is referred to as "automated decision making" and can be found in various applications such as e-commerce, financial services, and healthcare.

Data automation has the potential to make processes more efficient, reduce human error, and increase the speed of data processing and analysis. It is being used in many industries and application areas to gain better insights from data and make informed decisions. However, it is important to ensure that automation is used ethically and legally responsibly, especially when it impacts people and society.

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What journalists' associations are there in Germany?

09/06/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

In Germany, there are several journalists' associations and organizations that represent the interests of journalists and offer various services to their members. Here are some of the most important journalists' associations in Germany:

German Journalists' Association (DJV): The DJV is one of the largest and best-known journalists' associations in Germany. It represents the interests of journalists in various media sectors, including print, broadcast, online and freelance. The DJV provides legal support, training and other services to members.

Verband Deutscher Sportjournalisten (VDS): This association targets sports journalists and offers support and networking opportunities in this specific field. It also organizes the annual election for "Sports Journalist of the Year."

Bundesverband Digitalpublisher und Zeitungsverleger (BDZV): BDZV represents the interests of publishers and newspaper publishers, but also plays an important role in the media landscape and provides information and resources for journalists.

Freischreiber e.V.: Freischreiber is a professional association for freelance journalists. It advocates for the interests of freelancers and provides information on fees, contracts and other issues affecting freelance journalists.

German Press Council: Although the German Press Council is not an association of journalists, it plays an important role in the German media landscape. It is an independent self-regulatory body for the press and advocates journalistic ethics and standards.

Women Journalists Association: This association is specifically dedicated to the interests of women journalists and advocates for equal rights and opportunities for women in the media.

Association of German Science Journalists (WPK): The WPK is an association of journalists who report on scientific topics. It promotes quality and ethics in science reporting.

This list is not exhaustive, and there are many other regional and specialized journalists' associations and organizations in Germany. The choice of an association often depends on the journalist's individual interests, type of journalistic activity, and goals. Membership in one of these associations can provide journalists with access to resources, training, and a network of colleagues.

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What is product PR?

09/05/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

Product PR stands for product public relations and refers to the specialised discipline of public relations (PR) that aims to promote and maintain the awareness and image of a particular product or product line. Product PR focuses on informing target groups about the benefits, features and added value of a product and encouraging them to buy or use the product.

The tasks of product PR can include the following:

Press releases and media relations: publishing press releases and interacting with media representatives to generate coverage and attention for the product.

Product reviews and testimonials: The organisation of product tests by influencers or experts and the collection of positive customer reviews and experiences.

Events and product presentations: The organisation of events, trade fairs or product presentations to introduce the product and enable direct interaction with potential customers.

Content creation: The creation of informative content such as blog posts, videos or infographics to educate potential customers about the use and benefits of the product.

Crisis communication: The management of PR crises if negative information or problems with the product arise, in order to maintain or restore consumer trust.

Collaboration with influencers: working with influencers and opinion leaders in the industry to leverage their reach and credibility to promote the product.

Product PR is closely linked to marketing and can make a significant contribution to increasing product sales and creating a positive brand reputation. It often involves strategic planning and execution to ensure that messages and activities are in line with business objectives and effectively reach the target audience.

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What is a press card?

09/04/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

A press card, also known as a journalist ID or press card, is an official document issued by media organizations or journalistic associations to confirm a person's identity and status as a journalist. This card is used to facilitate access to certain events, places and information that are not normally open to the public. It can also help improve the protection of journalists in dangerous situations.

Here is some important information about press credentials:

Purpose: The main purpose of a press card is to support the credibility and rights of journalists. With such a badge, journalists can more easily access press conferences, events, government facilities, and other places where journalistic activities are taking place.

Issuers: press credentials are typically issued by professional journalist associations, media organizations, or government media agencies. The exact criteria and requirements for obtaining a press card vary from country to country and from organization to organization.

Identification: the press card usually contains information such as the journalist's name, the media outlet for which he or she works, a photograph, and an expiration date. This is used to confirm the journalist's identity.

Benefits: With a press pass, journalists can more easily gain access to places and information that are restricted to the general public. This can be especially useful when journalists are conducting investigative research or covering events such as political summits or sporting events.

Protection: In some countries, a press card can help improve protection for journalists, especially in conflict zones or when reporting risky stories. It can help ensure recognition of journalist status and, therefore, protection under international law.

It is important to note that a press card is not recognized as an official document in all countries or situations, and the benefits and recognition can vary widely. The exact requirements and benefits of a press card depend on local legislation and practices. Journalists should therefore contact relevant media organizations or associations for information on the issuance and use of press cards in their region.

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